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EDC Las Vegas

Creative lead on social, photo, and video content for the iconic dance mega-festival during three sold out campaigns in 2018, 2019, and 2020.

For the 2019 edition, I conceptualized, wrote, and directed a four day content narrative captured across a myriad of formats, managing teams of dozens of creators to showcase all 96 hours of the festival in cinematic quality optimized for social.

Together, we created and distributed hundreds of pieces of original content, anchoring record-breaking sell outs of EDC 2020 and 2021 through highly-shareable viral moments.

 

EDC: The Journey

A 5-day journey to and from EDC Las Vegas condensed into 54 seconds.

Videographers were assigned to capture footage documenting their trip through various airports across America, climaxing in a first-person point of view adventure through EDC, and back on a plane to return home.

 
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